Obviously with the recent news HD-DVD is now officially dead.... The format war lasted about 2 years and has now ended with Blu-ray being declared the winner. Now I can't help but wonder if Toshiba's head of PR is going to be seeking employment elsewhere. Most of their press releases about a company (Warner Brothers, Netflix, Best Buy, Wal-Mart) choosing Blu-ray exclusivity were virtually the same.... just a cut and paste job with the names replaced. "We are sad to see _________ go. We continue to maintain that we have the superior format and the customers will continue to choose us for their high definition format."
Last week I think was the best though... Reports came out on many major news sources that Toshiba was accepting defeat and conceding. Toshiba didn't deny those reports. However, they denied making any press statement. Now what kind of denial is that? They also said they had not made a decision yet. Oh yeah a day later there was an official press conference where Toshiba conceded and HD-DVD was pronounced dead.
Now back to my PS3 and those bright shiny blu cases.... And who ever said that gamers don't buy movies... Oh wait that was Universal Studios exec. Ken Graffeo. I saw a poll not long ago at the Blu-ray web site and about 80% of the people on there said they use their PS3 to watch movies on. Guess it's a bigger market then Graffeo thought. According to Graffeo, the PS3 is a gaming machine first, and studies have shown that "70% of gamers don’t even know that their console has a DVD playback option." Hmm... Guess that he was a little off on that statement. Oops.... perhaps they should've pushed Microsoft to include the HD-DVD player in the X-Box 360 instead of as an add-on. Might have made a difference in the format war.... But the end is here and the future is Blu.
HD-DVD: The look and sound of upconverted DVDs. :o)
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